Skip to content
Rex St. John
Sep 2015 — Jul 2017Developer Relations — IoT & Edge Computing

Intel

Built the developer and partner ecosystem around Intel's maker and edge silicon — Joule, Edison and Curie — from partner recruitment through carrier boards and robotics platforms.

Numbers

80+
Technical articles produced
35+
Platform extensions shipped
85+
Workshops and hackathons runGalileo, Edison and Mashery API
10,000+
Developers reached worldwide

Intel's maker and edge silicon arrived faster than the ecosystem around it could form. My job was the ecosystem: who builds on this, what do they need before they can, and what has to exist for them to get from an unboxing to something running.

What I built

  • Intel Joule robotics platform with Portland State University2016

    University robotics program built on Joule, taking the module from a spec sheet to a working teaching and research platform.

  • Carrier board rollout2016

    Worked with external hardware vendors to produce the prototyping carrier boards the Joule ecosystem needed, when the internal roadmap was aimed at production boards instead.

  • Partner curation and platform extensions

    Recruited and managed the long list of hardware and software partners building extensions on top of the platforms, and ran the technical customer interviews that fed back into product.

Activations

  • Intel Joule launch at IDF

    Go-to-market activation for the Intel Joule platform at Intel Developer Forum — the developer community foundation underneath a major silicon launch.

Platforms

  • OpenAPS on Intel Edison

    The open-source artificial pancreas community built their closed-loop insulin system on Edison and the Explorer Board — the clearest case I have seen of a platform finding a use nobody at the company had planned for.

  • Joule robotics platform with Portland State University

    University robotics platform built on Joule, turning a compute module into something a research and teaching program could actually run on.

  • Intel Joule

    Intel's highest-performance maker module, aimed at robotics, drones and machine vision. I built the global launch ecosystem around it — the partner network, the platform lineup it shipped with, and the carrier boards it needed and did not have.

  • Intel Curie

    Button-sized module with onboard motion sensing and pattern matching, aimed at wearables — and the one where the most interesting hardware around it came from designers rather than engineers.

  • Intel Edison

    Postage-stamp compute module for connected devices, and the one whose third-party carrier boards mattered more than anything Intel shipped around it.